by Sam Ghahremanpour Broadvoice CEO Jim Murphy and I have worked together a long time. Prior to Broadvoice, we both were involved with a consumer electronics accessories company. The business was extremely commoditized and challenging, but we overcame it by developing meaningful relationships with distributors and fully committing ourselves to their success. Our approach led [...]
After a year of addressing the pain points that most MSPs have, from upselling difficulties to a lack of marketing manpower, Goal Assist™ was created as an expansion of our White Glove Support and includes hands-on assistance with our Partners’ direct sales interactions and focuses on helping position them as subject matter experts on dark [...]
No one industry has done more harm to our business than Hollywood. Movies about cybercriminals are entertaining, but hackers are usually portrayed as digital hitmen – get in, get data, get out. This has created the perception for a majority of people, and thus a majority of companies, that a data breach is an event [...]
The last few years have been big for managed print services. Businesses in this industry felt the pinch and began crossing over into the managed services world. It’s been challenging for many to adopt many of the value-added items that members look for because this change brings MPS’ a lot more responsibility. 2019 will bring [...]
Networking events are important for business owners and salespeople alike. It gives you an opportunity to mingle alongside other community leaders and learn more about local business as well as showing yours off. There are a few best practices when it comes to networking. There are also a few rules of thumb when it comes [...]
Networking can be a very tedious process, however, it's something that must be done to keep the sales pipelines going strong. Truth be told, sales is an ever-changing field – and with new technology coming constantly, these changes are happening quickly. One aspect of sales that will never change is the need for new prospects. [...]
The biggest struggle salespeople have is finding new leads. We all try social media ads, mailers, and even hosted events. But occasionally the response slows down and that sales funnel gets a little empty. I want to focus on a few tips to help salespeople from MSPs generate leads locally. And the biggest tip of [...]
Bakersfield, Calif. February 11, 2019 – CharTec LLC, announced today that CRN®, a brand of The Channel Company, has named Alex Rogers, CEO, to its prestigious list of 2019 Channel Chiefs. The top IT channel leaders included on this list continually strive to drive growth and revenue in their organization through their channel partners. Each [...]
There is a famous quote by Benjamin Disraeli that says, “Talk to a man about himself, and he will listen for hours.” This is a truth that humans know very well, it’s a different story as to whether they pay attention to it. People just like talking about themselves, it’s a psychological fact. So, if [...]
One of the main pieces of the social media puzzle that seems to confuse and overwhelm businesses the most is whether social media ads are more efficient than straightforward organic content. Many feel that if they throw money on an advertisement it will automatically bring up the number of followers and in turn translate into business conversions. [...]
